I say tuh-mey-toh, You say tuh-mah-toh. Are You Trying To Confuse Me?

Wrong nomenclature = confusion

By Ken Akoundi and Kartik Uchil

Truth is ever to be found in simplicity,
and not in the multiplicity and confusion of things.
- Isaac Newton

With one of our CIO clients, we were discussing the Investec vendors we had recently been considering and how annoying it was that they kept on using different nomenclature to describe the markets they served. Here is a typical conversation.